What is the best Google Forms Alternative?

Google Forms is a popular free online form builder. For the most part it does a good job. But at some point, most serious professionals and business owners will find themselves looking for a more powerful solution. Why?
The primary reason is that Google Forms wasn’t built with professional users and business needs in mind. It’s designed to be a basic solution for data collection and the cracks start to show if you try to use it for anything beyond that.
Rapidoform is the most modern and powerful alternative that supports all those crucial features Google Forms lacks, including accepting payments, custom HTML & CSS, calculations, partial submissions, guided mode and more.

Google Forms vs Rapidoform : Quick Feature Comparison

Google FormsRapidoform
Best ForCreating basic forms and surveys.Creating advanced forms, product and payment pages that represent your brand.
GetApp Rating4.74.9
GetApp Customer Support Rating4.44.9
Guided Mode ExperienceNoYes

Pricing

Google FormsRapidoform
Free trialNoYes
Free version with limited featuresNoNo
Starting price/month (billed monthly)Free$15
Starting price/month (billed annually)Free$20
SignupTry it free for 30 days (no CC details required)

Wufoo vs Rapidoform: A Detailed Breakdown

Ease of use

Google Forms

Google forms ease of use rating

GetApp Ease Of Use Rating: 4.7/5

Google Forms has an intuitive and minimalistic interface, which allows users to add questions, edit settings and theme forms in just a few clicks.

Users can create or import questions and add text, as well as embed images and video using the side menu on the right. Settings to customise colours or fonts, tweak the design or preview the look of your form are found in the header menu.

Rapidoform

Rapidoform ease of use rating

GetApp Ease Of Use Rating: 4.8/5

Rapidoform is super easy to use, even for folks not familiar with building forms or landing pages. This is because our form building experience is designed to feel just like writing an online doc.


You can add questions, type text, insert images, and embed video anywhere you like.This also means that you don’t have to deal with any fiddly sidebars. Just click on any field or question to configure their details individually.


While Rapidoform supports many more question types and features than Google Forms does, its interface is comparably simple and accessible to anyone.

Customization

Google Forms

Google forms customization

To customise your Google Forms, click on the “Customize Theme” menu in the header.

The theming options are quite limited. You can upload a custom theme header to change the image at the top of your form—and that’s pretty much it, apart from a simplistic “Theme Color” menu that changes the background color of the rest of the form.

Google Forms offer a limited selection of fonts, allowing you to choose between just four basic options: basic, decorative, formal and playful. This leaves your choices limited, and in most cases makes it impossible to add a custom font that accurately fits your brand.

Rapidoform

Rapidoform customization

Unlike Google Forms, Rapidoform allows you to personalise forms down to the tiny details. The ‘Theme’ menu allows users to tweak colours, select from dozens of fonts, customise buttons, UI elements, and just about anything else you can think of—here’s even an option to translate your forms into multiple languages.

You can also insert images and embed videos anywhere on the page. Rapidoform even integrates with Unsplash and GIPHY, allowing you to search and add visuals without switching the tabs and leaving its web app.

Tech savvy Rapidoform users also have the option to take forms and landing pages to the next level by adding their own custom HTML & CSS.

One particularly handy feature of Rapidoform’s theme editor is the ability to preview how your custom colors, fonts or UI elements will look on the form in real-time. This saves you the hassle of switching between the “Theme” and form design menus to check how things look after each little adjustment.

Rapidoform also supports two different form behaviors: standard and guided. Standard is the traditional static mode you’ll also see in Google Forms. Questions and content appear at once, and respondents scroll up and down the page to respond.

When guided mode is enabled respondents only see one question at a time. Once the question is answered, the form navigates to the following question automatically. It provides an engaging and interactive experience suitable for building surveys, tests, or quizzes.

You can also make your job easier with templates. Rapidoform has a directory of over 500 unique templates created by our in-house experts for very specific business needs and use cases. All our form templates are free and only take one click to import them into your account.

Learning support

Google Forms

There are only a few official tutorials created by Google, with the majority created by community members and users.

Live Chat: No

Youtube Tutorials: Yes

Rapidoform

Rapidoform has both YouTube video tutorials and a dedicated with detailed guides. We also provide live chat support. Every query receives a response either immediately or within a few hours at the latest.

Live Chat: Yes

Youtube Tutorials: Yes

Template Library

Google Forms

Template library of google form

Google Forms offers a limited library of basic form templates. Templates are split between three categories: Work, Personal and Education.

Rapidoform

Template library of Rapidoform

Rapidoform offers a much larger selection of Forms templates, with 500+ customisable pages to choose from. Each template has a unique design and colour palette, and can be imported to your account in just one click for you to start customising.

Payment Features

Google FormsRapidoform
Payment Integrations

Doesn’t support payments

Direct integrations with Stripe, PayPal, Square, Braintree.

Payment & eCommerce features

Automated responses: No

Receipt generation: No

Tax addition: No

Invoices: No

Quotes: No

Coupons: No

Automated responses: Yes

Receipt generation: Yes

Tax addition: Yes

Subcriptions:Yes

Invoices: Yes

Quotes: Yes

Coupons: Yes

Advanced Form Features

Pagination

Google Forms

pagination of google forms

You can split forms into separate pages by creating sections, or show a progress bar (in “Settings”) to inform respondents how far they’ve progressed.

Rapidoform

Pagination of rapido forms

With Rapidoform it’s very easy to create multi-page forms. You can simply select wherever you want to create a new page and click on the ‘Add break’ icon that pops up.

Keep in mind that when using the guided experience (one question at a time), the pagination in Rapidoform works a bit differently. All form elements will appear on their own pages—even when placed before or after a break.

Question Logic

Google Forms

Question logic of Google forms

Google Forms supports only the most basic question logic, letting you navigate respondents to certain sections based on their multiple-choice answers. While it’s possible to personalise forms using this simple logic, it’s quite limited and cumbersome.

Rapidoform

Question logic of Rapidoform

In contrast, Rapidoform offers expansive question logic options. You can show or hide questions or entire pages based on various variables and AND/OR conditions. As a bonus it’s intuitive and easy to set up.

Instead of redirecting users to a separate menu, Rapidoform enables you to create conditions for individual questions right in the form editor. This makes the whole process simple to access and tweak thanks to the visual settings.

Success Pages & Redirects

Google Forms

Success and redirect page of googleForms

Google Forms allows you to customise the “confirmation message” that displays when the form is submitted. However, the feature is quite limited, as it doesn’t allow you to add links, images, video or any other elements except for text.

Rapidoform

Success and redirect page of Rapidoform

Rapidoform’s success pages are highly customisable and a breeze to set up. You can access all the relevant settings under the ‘Success Pages & Redirects’ menu. From there you can edit the page just as you would a doc—add links, edit text, insert images or embed your favourite GIFs.

Rapidoform users can also create multiple success pages and redirect respondents conditionally. This means that you can build forms that adjust based on particular answers and provide more personalised experiences for your visitors.

Analytics

Google FormsRapidoform
Form Analysis Features

Form views: No

Form submissions: Yes

Partial submissions: No

Completion Rate: No

Sales Figures: No

Export & Print Responses: Yes

Save & Resume Later: No

Form views: Yes

Form submissions: Yes

Partial submissions: Yes

Completion Rate: Yes

Sales Figures: Yes

Export & Print Responses: Yes

Save & Resume Later: Yes

Analytics Integrations

Integrations with Google’s services.

Built-in Analytics, Google Analytics, Facebook Pixel or custom analytics scripts.

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